Industry conference: Short Stay Week 2021
Key Takeaways
- Short Stay Week 2021 was a full week educational event with 150+ speakers
- Bookster presented on how to attract bookings to your holiday lets.

Bookster presents at international industry events, sharing tips and techniques to help you attract guests, manage your owners and manage your bookings.

We are honoured to present at 2021 Short Stay Week alongside other experts in the holiday bookings industry, providing information on attracting bookings for your holiday lets.
What is Short Stay Week 2021?
Short Stay Week 2021 is a fully digital conference dedicated to the most important issues for the holiday rental industry to help optimise and grow your business.
Short Stay Week is a full week with over 150 speakers providing their expertise of training conferences producing actionable informative content.
Presentations lasted around 45 minutes each.
Who presented at Short Stay Week 2021?
We were particularly interested in:
Using Technology to Scale your STR business effectively.
- Humphrey Bowles, Co-founder SUPERHOG
Optimize your processes: From the big picture to the smallest details.
- Juan Fajardo Trigueros, Product Manager Alterhome
Choosing Metrics and Creating Your Plan.
- Maeva Cifuentes, Founder Flying Cat Marketing
Building Your Hospitality Brand on Stories.
- Neely Khan, Writer and Storyteller, founder of Neelythere
More direct traffic and better conversion on your website: the real power of your reviews unveiled.
- Christophe Salmon, Co-founder at Revyoos
Planning your social media content to attract more direct bookings.
- Jenn Boyles, Short term rental strategist, marketer, designer and coach
Why leaning into technology will help you delight owners and guests.
- Mike Ortegon, Vacation Rental Advisor
The future of STR is professionalism which comes in forms of trust, safety, guest care, and accreditation.
- Chris Maughan, CEO and Founder i-Prac
Bookster at Short Stay Week 2021
We are honoured to present at 2021 Short Stay Week alongside other experts in the holiday bookings industry, providing information on attracting bookings for your holiday lets.
What the PMS/Tech companies don’t talk about.
Kelly and Robin discuss:
What doesn't your technology partner like to talk about?
From uptime to connection quality, we'll dig into what is essential for you to know, that no one tells you
Book Direct Day - Use your technology partner(s) to maximise direct bookings.
Kelly and Robin discuss:
Don't struggle alone. Work together with your PMS and Website providers to best drive direct bookings through your own website.
Inclusivity and Unconscious Biases in Short-Term Rentals.
Kelly joined with Damian Sheridan, Srin Madipalli and Mike Ortegon to discuss;
Could you be losing revenue because of decisions you're not even aware of making?
Unconscious biases influence our decisions on a daily basis, without us even realizing it.
In this session, we investigate the unconscious and conscious biases that we all have, and plan what actions to take to ensure they don't affect your short-term rental business.
Bookster Mini-Series in conjunction with Short Stay Week
Throughout 2021 the team at Bookster have been creating Mini-series for you to learn and enjoy more about holiday rental industry.
We've invited a number of special guests to join us as we delved into hot topics. We'll be adding the videos here shortly.
Bookster sponsored the Virtual Content at the Short Stay Week, providing a range of educational videos for the short let industry. This involvement is part of our commitment to supporting the growth of the holiday rental industry.